Playboy Inc (PLBY)

Currency in USD
1.410
+0.230(+19.50%)
Real-time Data·
Unusual trading volume
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Fair Value
Day's Range
1.4001.600
52 wk Range
1.0812.750
Key Statistics
Prev. Close
1.18
Open
1.51
Day's Range
1.4-1.6
52 wk Range
1.081-2.75
Volume
3.35M
Average Volume (3m)
948.14K
1-Year Change
-13.4969%
Book Value / Share
0.29
Fair Value
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Fair Value Upside
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PLBY Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
2.833
Upside
+100.95%
Members' Sentiments
Bearish
Bullish
ProTips
Impressive gross profit margins

Playboy Inc News & Analysis

Show more

Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Strong Buy

Analyst Ratings

2 Buy
1 Hold
0 Sell
Ratings:
3 analysts
Overall Consensus
Buy

Analysts 12-Month Price Target:

Average 2.833
(+100.95% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
Jefferies
Hold1.50+5.63%1.45Maintain13-11-2025

Playboy Inc Earnings Call Summary for Q2/2026

  • Q2 revenue rose 10.9% to $31.2M, beating estimates; adjusted EBITDA doubled to $7M with 22% margin, sixth straight positive quarter.
  • Operating income swung to $3M profit from $5.9M loss year-ago; net income reached $200K vs. $7.7M loss; shares jumped 27% after-hours.
  • Honey Birdette drove growth with 18% revenue gain and 15% comp sales; company reduced debt to $144.9M, targeting $108M by Jan 2028.
  • Share repurchase plan covers 16.6M shares at $1.05; management expects media/experiences business to match licensing scale over time.
  • July marked strongest month for subscription business; sponsorship revenue expected in Q3; Great Playmate Search contest planned before year-end.
Last Updated: 11-08-2026, 03:16 am
Read Full Transcript

Earnings

Latest Release
10-08-2026
EPS / Forecast
0.00 / 0.01
Revenue / Forecast
31.22M / 30.22M
EPS Revisions
Last 90 days

PLBY Income Statement

Compare PLBY to Peers and Sector

Metrics to compare
PLBY
Peers
Sector
Relationship
P/E Ratio
−18.0x5.9x10.4x
PEG Ratio
−0.200.020.02
Price/Book
4.1x2.0x1.4x
Price / LTM Sales
1.1x1.1x0.9x
Upside (Analyst Target)
154.2%88.9%26.0%
Fair Value Upside
Unlock15.2%11.9%Unlock

Playboy, Inc. operates as a pleasure and leisure company in the United States, Australia, China, the United Kingdom, and internationally. The company operates through two segments: Direct-to-Consumer and Licensing. It offers sexual wellness products, such as lingerie, bedroom accessories, intimacy products, and other adult products; apparel and accessories products; and beauty and grooming products, such as skincare, haircare, bath and body, cosmetics, and fragrance. The company also owns and operates digital commerce retail platforms, such as playboy.com under license agreements; Honey Birdette retail stores; and collaborates with nightlife, hospitality, digital casino, and online gaming industries. In addition, it licenses Playboy name, Rabbit Head Design, and other trademarks and related properties; and programming content to cable television operators and direct-to-home satellite television operators. Further, the company business covers the subscription sale of playboyplus.com and playboy.tv, which are online content platforms. It offers its products under its flagship brand Playboy. The company was formerly known as PLBY Group, Inc. and changed its name to Playboy, Inc. in June 2025. Playboy, Inc. is headquartered in Los Angeles, California.

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
6.55M5.65%7.73M
Other Institutional Investors
68.80M59.32%81.18M
Public Companies & Retail Investors
40.62M35.03%47.93M
Total
115.97M100.00%136.84M

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Byborg Enterprises S.A.12.85%1,49,00,00017,582
Fortress Investment Group LLC12.66%1,46,84,76917,328

FAQ

What Is the Playboy (PLBY) Share Price Today?

The Playboy share price today is 1.410.

What is the current Playboy (PLBY) share price and day range?

As of 11-08-2026, the Playboy share price is 1.410, with a previous close of 1.180. The share price has ranged from 1.400 to 1.600 today, while the 52-week range spans from 1.081 to 2.750.

What Is the Playboy Market Cap?

As of today, Playboy market cap is 165.250M.

What Is the Playboy (PLBY) Share Price Target?

The average 12-month share price target for Playboy is 2.833, with a high estimate of 4 and a low estimate of 1.5. 2 analysts recommend buying, while 0 suggest selling, with an overall rating of Buy and +100.95% Upside potential.

What Is Playboy's Earnings Per Share (TTM)?

The Playboy EPS (TTM) is -0.075.

When Is the Next Playboy Earnings Date?

Playboy will release its next earnings report on 17-11-2026.

From a Technical Analysis Perspective, Is PLBY a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Buy.

What Stock Exchange Does Playboy Trade On?

Playboy is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Playboy?

The stock symbol for Playboy is "PLBY."

How Many Times Has Playboy Stock Split?

Playboy has split 0 times.

How Many Employees Does Playboy Have?

Playboy has 394 employees.

What Is the PLBY Premarket Price?

PLBY's last pre-market stock price is 1.520. The pre-market share volume is 2,36,180.000, and the stock has changed by 0.340, or 28.790%.

What Is the PLBY After Hours Price?

PLBY's last after hours stock price is 1.370, the stock has changed by 0.190, or 16.100%.
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