Investing.com -- Chinese e-commerce giant JD (NASDAQ:JD).com Inc. has reportedly reignited its interest in acquiring German electronics retailer Ceconomy AG, Bloomberg reported on Wednesday, citing sources familiar with the situation.
The report also mentioned that JD.com has recently initiated contact with Ceconomy regarding a potential acquisition deal.
As part of this process, the Chinese firm has begun discussions with large shareholders of the German company, it added.
Ceconomy AG, a prominent player in the European electronics retail space, operates approximately 1,000 stores across the continent.
This is not the first time JD.com has shown interest in acquiring Ceconomy. The Chinese company had previously expressed its interest in late 2023, report said.
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