Salesforce CEO Marc Benioff sells over $4.5 million in company stock

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Salesforce CEO Marc Benioff sells over $4.5 million in company stock

Salesforce, Inc. (NYSE: CRM ) CEO and Chair, Marc Benioff, has sold a significant portion of his company stock, totaling over $4.5 million, according to a recent SEC filing. The transactions took place on April 2, 2024, and involved the sale of Salesforce common stock at prices ranging from $295.7235 to $304.2275 per share.

The series of sales were executed automatically under a Rule 10b5-1 trading plan, which was previously adopted by Benioff on December 29, 2023. These plans allow company insiders to sell shares at predetermined times to avoid accusations of insider trading. The sales occurred over a range of prices, and Benioff has agreed to provide full information regarding the number of shares sold at each price upon request.

Benioff's transactions are part of regular stock sales and do not necessarily indicate a shift in the executive's view of the company's future prospects. Following the sales, Benioff still holds a substantial amount of Salesforce shares, both directly and indirectly through the Marc R. Benioff Revocable Trust and the Marc Benioff Fund LLC.

Salesforce investors typically monitor insider transactions as they can provide insights into how the company's top executives view the stock's value. However, it's important to note that these transactions can be influenced by a variety of factors, including personal financial planning, diversification, and tax considerations.

Salesforce, headquartered in San Francisco, California, is a leading provider of cloud-based customer relationship management software and has been expanding its enterprise software offerings in recent years. The company's stock performance is closely watched by investors who are keen on the tech sector's growth and stability.

Investors and analysts will continue to watch for any further developments or insights that might be gleaned from future transactions by Salesforce executives.

InvestingPro Insights

As Salesforce's CEO, Marc Benioff, navigates his stock selling strategy, investors and analysts are looking at various metrics to gauge the company's financial health and market position. Salesforce, with a market capitalization of $295.71 billion, remains a heavyweight in the software industry. The company's revenue for the last twelve months as of Q4 2024 stood at $34.86 billion, marking an 11.18% growth.

One notable InvestingPro Tip for Salesforce is that it has a perfect Piotroski Score of 9, indicating a very healthy financial state. Additionally, Salesforce is trading at a high earnings multiple, with a P/E ratio of 71.51, which may suggest investor confidence in its future earnings potential or a premium for its market position.

Investors considering Salesforce's stock will find that it trades with low price volatility, providing a level of stability in their portfolios. The company's stock has also seen a high return over the last year, with a 54.92% total return, and is trading near its 52-week high, at 95.38% of that peak value. These metrics, along with Salesforce's prominence as a leading player in the software industry, are critical factors that contribute to the company's overall investment profile.

To access more insights and metrics like these, investors can visit InvestingPro for additional tips. Currently, there are 15 more InvestingPro Tips available for Salesforce, which can be a valuable resource for those looking to make informed investment decisions. Remember to use the coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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