Puma stock downgraded by RBC, price target cut to €42

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Puma stock downgraded by RBC, price target cut to €42
Credit: © Reuters.

On Thursday, RBC Capital Markets adjusted its stance on PUMA SE (ETR: PUM), downgrading the stock to Sector Perform and reducing the price target to €42 from the previous €64.

The move comes amid concerns over PUMA's revenue growth outlook, which is perceived to be lagging behind its peers, especially challenger brands. The company is also experiencing an earnings downgrade cycle, prompting a reassessment of its mid-term margin prospects.

According to RBC Capital Markets, PUMA is facing several high-priority strategic issues that need to be addressed. These concerns are expected to be tackled during the company's upcoming Capital Markets Day on February 29. The firm believes that addressing these topics could help stabilize investor confidence in the brand.

However, the outlook for 2024, and particularly the first half of the year, appears less favorable for PUMA. The company is likely to face difficult comparable figures from the previous year and increased competition in the market. In light of these challenges, RBC Capital Markets has reduced its estimates for PUMA by an additional 15%.

The analyst's statement highlighted the anticipation of the Capital Markets Day as a potential turning point for the company. Nevertheless, the near-term prospects for PUMA seem to be clouded by competitive pressures and the ongoing evaluation of the company's financial performance.

InvestingPro Insights

In light of RBC Capital Markets' recent downgrade of PUMA SE, it's worth considering some additional insights provided by InvestingPro. The company, known for its robust dividend history, has raised its dividend for three consecutive years, a sign of confidence in its ability to generate cash flow. This is supported by the fact that PUMA's liquid assets exceed its short-term obligations, highlighting a strong balance sheet position.

However, the company's stock performance has been under pressure, trading near its 52-week low and showing significant price declines over the last three, six, and twelve months. This aligns with RBC's concerns about PUMA's revenue growth and competitive positioning. Specifically, the price has fallen by -30.24% over the last three months and -37.99% over the last six months, indicating a bearish trend in investor sentiment.

From a valuation standpoint, PUMA's P/E Ratio stands at 18.73, with an adjusted P/E for the last twelve months as of Q3 2023 at 17.67, which may suggest a more attractive entry point for value investors. However, the PEG Ratio for the same period is negative at -1.23, potentially raising questions about the company's growth prospects relative to earnings expectations.

For those considering an investment in PUMA SE, the InvestingPro platform offers numerous additional "InvestingPro Tips" that could further inform your decision-making. With the InvestingPro subscription now on a special New Year sale with discounts of up to 50%, this could be an opportune time to access comprehensive analysis and data. Use coupon code SFY24 to get an additional 10% off a 2-year InvestingPro+ subscription, or SFY241 to get an additional 10% off a 1-year InvestingPro+ subscription.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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